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2016 Search Marketing Trends

2016 marks ten years of Twitter, Facebook and Google Analytics – tools that internet marketers today can’t do without. A lot happens in a short time in the world of digital marketing, so we’re helping you to get ahead of the game with our 2016 search marketing trends infographic…


It’s tough to predict the future at the best of times, let alone in such a rapidly changing industry as search marketing. Nevertheless, Click Consult prides itself on staying ahead of the curve – so prediction is par for the course. The below infographic, split by specific service, represents our best guess at what 2016 has in store for organic search, paid search and social media&campaigns.

From predictions that Google may take another swing at mobile usability to the predicted increase in the uptake of shopping through social (using the ‘buy it now’ buttons), our experts have wracked their brains so that you don’t have to.

Whether you’re entering the new year as complete beginner or as an expert in one or all of the search marketing specialisms listed, this list should give you something to consider as you plan for the coming twelve months.


2016 search marketing trends infographic

We hope you enjoy the coming year and the many changes it will bring, and that these predictions will help you to remain ahead of the competition and stay ahead of the game. If you have any predictions of your own, why not let us know – or if you’d like Click Consult’s company on your journey through the coming year, contact us today!

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