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Benchmark Search Conference 2018 Video Presentations.

Benchmark Search Conference 2018 – The North West’s Leading Search Marketing Conference

Highlights from the day


Benchmark Search Conference 2018 Welcome Speech

Tom Cheesewright, Futurist


Let’s do AI – How Artificial Intelligence is Amplifying Human and Also Marketing Ingenuity – Today

Ellie England, Sales Director, Bing Ads


 How to Grow a Niche Audience Using Video Content

Lee Wilcox, CEO, On The Tools


Technical SEO isn’t Sufficient, But it is Necessary. The Correlation Between Technical SEO and Rankings

Omi Sido, Senior Technical SEO, Canon Europe


How Your Audience Will Believe Anything – The Psychology Behind the Fake News

Bas van den Beld, Digital Marketing Strategist, State of Digital


5 Weeks to Make It – How to Keep Your Cool and Switch a Major Brand Online in Only 5 Weeks

Kristal Ireland, Head of Ecommerce and Retail Technology, London North Eastern Railway


Machine Learning: Friend or Foe?

David Karellen, Head of Paid Search, Click Consult


Marketing in the Age of Assistance

Sabrina Garufi, Agency Development Manager, Google


Content Optimisation and SEO in 2018 – How to Win the Game!

Lukasz Zelezny, Director of Organic Performance, uSwitch


Content Strategy & SEO – It’s a Match!

Nisha Ram, Digital Content Strategist, Deloitte UK


Stop Wasting Time! 5 Steps to Automate Your Google Analytics Reporting

John Warner, Marketing and Content Executive, Click Consult


Page Speed Politics: Building a Business Case to Actually Get it Done

Victoria Olsina, Search & Acquisition Manager, Barclays


In a Complex Digital Landscape, Are We in Danger of Losing Sight of Our Objectives and the Strategies We Need to Develop in Order to Achieve These?

Ben Irons, Digital Director, notonthehighstreet.com


User Centric Search – A Data-Driven Strategy with No Expiration Date

Shyam Dattani, Director Searchmetrics UK / FR, Searchmetrics


Understanding Alexa Skills: How to Add Amazon’s Market-Leading Device Into Your Current and Future Marketing Strategy

Nick Wilsdon, Search Product Owner, Vodafone


Building a World-Class SEO Team

Berian Reed, Freelance SEO Consultant


Benchmark 2018 Panel Session 1

 Succeeding in Google’s Mobile-First World


Benchmark 2018 Panel Session 2

Perfecting Your PPC in 2019


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