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Social Media Resources

So many social media platforms! So little time! Ever found yourself wondering whether you’ve managed to cover all the bases for each platform?

A good social media strategy is of increasing importance every year, and can deliver many benefits. Not only can you improve the quality and tone of your consumer interaction, you can also boost brand visibility, drive conversions and foster lasting relationships with consumers.

What sets social media apart from other marketing channels is the power to build and engage with a community, as well as to connect with authenticity and immediacy.

And then there’s the sharing aspect. When someone shares your post, they’re not only giving your content a stamp of approval, but publicly recommending it to their network, increasing your reach and potential engagement – word of mouth marketing for the digital age.

The theory seems simple enough, but creating a network and following, knowing what content to will resonate and encouraging others to share your posts isn’t necessarily so straightforward.

The main keys to success on any social media platform are to make your posts consistently relevant and engaging, and to monitor your progress, amending your strategies as appropriate.

Our social media marketing resources, covering each of the major platforms, are here to help you plan, set up, measure and grow your brand’s social media strategy.

We’ve always been social at Click Consult, so why not browse our social media resources and get networking today?


Get the Most From Your Facebook Data

Cheat Sheet

There's a lot to learn about Facebook Insights, so why not get your hands on our one-stop guide?

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Getting Started with Twitter Ads

eBook

Social media advertising, while not exactly new, is still an underrepresented part of most brands ad-spend - here's how to get started with Twitter Ads.

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SM & CM – A Match Made in Heaven

eBook

It is crucial that you have a balanced strategy which is flexible enough to adapt as your industry and customer needs change.

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MARKETER'S GUIDE TO LINKEDIN ADVERTISING

A Marketer’s Guide to LinkedIn Advertising

eBook

It's the world's largest B2B networking platform - make the most of it with super-simple, hyper-targeted ads

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A Marketer’s Guide to Instagram

eBook

It's the world's fastest growing social network - find out how to use it and why you should

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Social Media ROI Workbook

eBook

Get a clearer picture of how social media impacts your business and why it's worth the investment

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Success with Facebook Groups Workbook

eBook

How to engage and collaborate with super-segmented audiences using Facebook groups

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A Marketer’s Guide to LinkedIn

eBook

Social marketers need to roll with the changes - here's how to make your voice heard & your brand stand out on the world's biggest professional networking platform

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Understanding Twitter Analytics

eBook

Twitter is a powerful tool for businesses and getting behind the data can give you the best chance at understanding both performance and your audience.

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Is Your Social Media Driving Engagement and Conversions?

Is Your Social Media Driving Engagement and Conversions?

Cheat Sheet

Get a clear picture of how social media impacts your business and why it's worth the investment

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Building & Managing Social Media Communities

eBook

How to create a loyal fanbase who will be ambassadors for your brand and help to communicate your brand messages authentically

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Data Series Chapter 1 – Metrics

eBook

If you want to get ahead, and stay ahead of the competition, then it is vital that you look the data you are presented with and that you are able to plan your future strategy accordingly.

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A Beginner’s Guide to Video Marketing

eBook

Video offers you a unique opportunity to connect with your audience and bring your brand to live in a memorable, shareable way

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A Beginner’s Guide to Data Studio

eBook

The days of providing a box of numbers and calling it a report are, well, numbered – we’re well and truly in the age of data visualisation, and this eBook will show you how to begin

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A Social Media Marketer’s Guide to Native Analytics

eBook

A review of the native analytics functions within four top social channels used by marketers: Twitter, Facebook, LinkedIn and YouTube

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Social Media and SEO – An Integrated Strategy

eBook

Four ways to enhance your brand's visibility, credibility and influence by integrating social media into your SEO strategy

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Social Media Measurement - Maximising Results

Social Media Measurement – Maximising Results

eBook

How to use Google Analytics' social reports to get a clearer picture of how social media impacts your business and why it's worth the investment

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YouTube SEO – How to Optimise for YouTube Search

eBook

How to make an impact on the world's second biggest search engine

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The Posting Playbook

eBook

Is your social media activity packing enough punch? Here's how to create engaging content for social media that delivers results

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The Social Media Quadrilogy

Boxset

Our four top performing social media guides - find out what’s making everyone click download

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Social media strategy eBook

Streamlining Your Social Media Strategy

eBook

The way you portray your brand on social should be taken seriously as a key part of your marketing strategy if you want to engage and influence

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A Beginner’s Guide to Social Outreach

Beginner's Guide

Social outreach is about more than just amplification, it's about building relationships that will have lasting benefits for your brand. Find out how to do it.

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A Marketer’s Guide to YouTube

eBook

Wondering whether to use YouTube as part of your marketing strategy, or tips as to how to make the most of it? This guide has all you need

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Marketers guide to twitter ebook

A Marketer’s Guide to Twitter

eBook

69% of customers say they're likely to buy from a brand they follow on Twitter - here's how to grow your business on the platform

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success with social sharing ebook

Success With Social Sharing

eBook

The power of sharing is what sets social media apart from other marketing channels - this eBook's packed with tips for success

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Paid Social – What Are The Options?

eBook

Exploring the paid opportunities to place your content in front of the audience that matters to you on social media

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A Marketer’s Guide to Facebook

eBook

Consider Facebook the wrong platform for your brand? Never considered it, or lately lost your reach? Find out how to make the most of Facebook with this Click Consult eBook.

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Social Media Toolkit

Toolkit

Want to improve your social media performance? Try our social media toolkit and take your knowledge and performance to the next level

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Social Media Checklist

Checklist

Featuring handy checklists for each major social media platform, you'll never again need to wonder if you have everything covered.

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The Pros & Cons of Social Media

Infographic

Infographic providing a snapshot of each platform’s pros and cons for you to compare at a glance

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