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The Power of Digital Analytics
With businesses operating 24/7 and consumers making purchase decisions globally, digital analytics offers a way to track not only their search habits, but also things like location, device, time of day and spend.
Advanced Guide to PPC: Analytics and Measurability
With paid search, it’s important to ensure that you reach the right person at the right time. For that reason, it’s vital that we look at, measure and analyse the right data to achieve the best results.
Advanced Guide to SEO – Analytics & Measurability
People often think of modern SEO as an essentially creative endeavour, dealing with content, keywords, video, memes and campaigns – but the key to long term success is to learn and the way to learn is to take measurements and study the data.
Web Analytics: How to Drive Online Commercial Success
How do you streamline the online marketing process? Throughout the course of this eBook you will see the ways in which you can achieve this by using analytics you can improve your website’s performance and ROI.
Social Media Measurement – Maximising Results
With social media marketing, your ultimate aim is to build your business. Here’s how to glean valuable information from Google Analytics’ social reports to get a clearer picture of how social media impacts your business.
Analytics and Content Marketing
You need to constantly evolve your content to get the best out of it. If you have enough data at your fingertips you are able to run an effective content marketing strategy with both financial and interactional rewards.
A Beginner’s Guide to Data Studio
Not only is Data Studio great for creating easy to comprehend reports, it is also a report automation tool – meaning that your monthly reporting time can be reduced and its power to communicate your successes can be exponentially increased.