Organic Search (SEO) Guide To Understanding the Indexing API By Scott Rumsey - February 19th 2019 When it comes to search and digital marketing, one of the most important things that you have to consider is...
Paid Search (PPC) Walkthrough Guide To Setting Up Google Ads By Scott Rumsey - October 29th 2018 In the world of digital and search marketing, making sure that you have well written, fully optimised and relevant content...
Benchmark Conferences Content Marketing & Digital PR Organic Search (SEO) Page Speed Politics: Building a Business Case to Actually Get it Done – Victoria Olsina’s Benchmark 2018 talk review By Scott Rumsey - October 17th 2018 SEO Consultant and Speaker from Barclays, Victoria Olsina used a topical approach to help the audience understand the complexities of page...
Paid Search (PPC) Knowledge Base – Understanding abandoned shopping baskets By Scott Rumsey - September 3rd 2018 Converting shoppers without losing them is the number one goal for all eCommerce sites. Yes, it’s nice to have repeat...
Organic Search (SEO) How important is page speed? By Scott Rumsey - March 6th 2018 This content was updated January 2024. It goes without saying that of the hundreds of Google ranking factors, some have...
Organic Search (SEO) Social Media Social listening and search marketing By Scott Rumsey - December 19th 2017 When it comes to building a business strategy much time is spent on profiling the audience and whilst this is...
Social Media Walkthrough: Getting the most out of Twitter Analytics By Scott Rumsey - December 6th 2017 Knowing why statistics are important and the benefits you can gain from them is vital. Businesses love cold, hard stats...
Paid Search (PPC) Walkthrough: Getting started with Google Adwords By Scott Rumsey - November 22nd 2017 One of the things that we are often asked to produce by our clients is a series of step-by-step guides...
Content Marketing & Digital PR Organic Search (SEO) The Benefits of Digital PR By Scott Rumsey - November 15th 2017 When it comes to growing a business online there are multiple things that you can do to bring success, but...
Paid Search (PPC) Fine tuning your PPC By Scott Rumsey - October 25th 2017 Search engine marketing (SEM) is fast becoming one of the most important considerations for businesses as they try to break...
Social Media Business benefits of social media live streaming By Scott Rumsey - June 7th 2017 As we’re sure you know by now, social media forms the core of nearly all marketing strategies. The role in...
Organic Search (SEO) International SEO strategy: country vs language targeting By Scott Rumsey - May 8th 2017 European Commission President Jean-Claude Juncker raised some eyebrows recently when he announced in English, that he would be giving his State of the...
Organic Search (SEO) Social Media The evolution of influencer marketing By Scott Rumsey - December 21st 2016 As we’re sure you have heard, two of the most significant developments in the last 18 months have been the...
Organic Search (SEO) Best practices for reputation management By Scott Rumsey - December 15th 2016 Businesses across the UK and indeed around the world are constantly vying for a larger share of their market. They...
Paid Search (PPC) Remarketing 101 – Implementing an effective strategy By Scott Rumsey - December 8th 2016 There is a famous saying that: “you can lead a horse to water, but you can’t make it drink.” In...