Organic search, referred to as search engine optimisation or SEO, employs a combination of creative and technical skills to improve the visibility of websites for commercially important key terms. In doing so, the aim is to increase the number of consumers exposed to a brand at vital points in the consumer journey, to increase traffic to the website and, therefore, consumer awareness and commercial actions (purchase, download, contact form submissions etc).

The search landscape has changed considerably since Click Consult was founded in 2003 – as Google and competing search engines have found ways to combat various manipulative techniques for improving rankings. However, just as the aims of SEO have remained the same, there has been a through-line of best practice techniques that have persisted.

Click Consult’s SEO service has been in constant development throughout the agency’s existence, with best practice augmented by a commitment to learning and development – of staff, tools and understanding – which has allowed our clients to remain ahead of the curve as the industry develops and grows.

Our SEO service is comprised of a number of different specialisations, with members of our expert team of SEO professionals developing bespoke combinations to develop the best strategy to grow our clients’ online presence and, in turn, their brand. In addition, using our monitorTRAX® we can quickly analyse over 75 off and on-page factors to ensure your site is the best it can possibly be – delivering measurable results which you can monitor using your unique rankTRAX™ log-in ID.

While success in the SERPs is at the core of most SEO strategy, the actual benefits of successful implementation go far beyond improving your rankings and can assist you with:

click consult's seo team hard at work

With a combined digital experience totalling multiple decades, our team of exceptional SEO professionals have a range of specialisations – from technical SEO, semantic data, UX and user focused content to strategy planning, analysis, site structure and more. Our bespoke SEO strategies also rely on pairing your brand with a core workgroup of key experts focused on achieving the results your brand needs and deserves.

From the creative to the technical, our SEO services cover every aspect of your on and off page performance to deliver the search visibility and performance your brand deserves.

Here are some of the most commonly asked questions we get at Click Consult, we hope you find this useful.

What is organic search (SEO)?


Organic search, referred to as search engine optimisation or SEO, employs a combination of creative and technical skills to improve the visibility of websites for commercially important key terms.

Why is SEO important for a business?


The aim of SEO is to create exposure for your business at crucial points during the customer journey – from awareness to advocacy, and to increase organic traffic to your website. It’s important to businesses because it makes your website more visible, and that means more traffic and more opportunities to convert prospects into customers.

Does my business need SEO?


In short, yes. Not only does it increase your website’s online presence, but it is also the most viable and cost-effective way to both understand and reach customers at touchpoints in the customer journey.

How soon would I expect to see results from SEO?


The purpose of SEO is to build trust and credibility with your consumers, and with search engines. While authority is accrued over time you could expect to see results from SEO within a six to twelve-month period (when implemented correctly).

While it’s important to remember that SEO is an ongoing process and that it can take time to achieve all KPIs, you should be able to see some return on investment – be that an improvement in conversion rate, organic traffic and/or ranking performance – in this timeframe.

How much does SEO cost?


We’ll undertake a bespoke review of your existing position and provide you with costing options based on what KPIs you’d like to meet.

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