IQVIA agency network
20+ years of experience
100+ campaigns scaled
20+ countries worked in globally

Health & wellness performance marketing is categorically different. Audiences are complex, regulation is real, and a misplaced message doesn’t just underperform; it can erode the trust your brand depends on.

As a digital performance specialist within IQVIA, we combine search and media expertise with access to the world’s most comprehensive health intelligence, giving clients an advantage no generalist agency can replicate.

We call this Category Intelligence: the fusion of who your audience truly is, how they discover health solutions and where your investment creates measurable value – from first search to ongoing access.

Whether you are launching a D2C wellness brand, scaling an OTC consumer health product, or driving high-intent patient acquisition for specialist clinical services, performance marketing in the health sector requires a tailored approach.

We understand that each health segment brings its own unique balance of regulatory guidelines, consumer search behaviours, and credibility requirements. From high-growth VMS products to strictly regulated pharma, we deliver agile total search campaigns that drive measurable growth across the entire health ecosystem.

Regulatory understanding

We’re immersed in regulation and navigate PAGB, MHRA, and ASA guidelines natively within our teams.

Clinical-grade digital execution

Platforms and channels scrutinise health queries more than any other sector. We build search campaigns backed by verified authority and clinical accuracy.

Sensitive audience journeys

From OTC treatments to wellness subscriptions, we architect performance marketing strategies that protect patient data while maximising ROI.

Trend capitalisation

We speak the language of modern health; from biohacking and microbiome health to preventative wellness, we execute creative campaigns that fuel growth.

From healthcare SEO to medical copywriting and paid media activation, we create integrated, data-driven digital performance strategies designed to generate demand and accelerate revenue growth for your health and wellness brand.

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SEO & GEO

Built on a foundation of technical understanding, focused creativity, and data science, our organic experts combine to develop commercially focused strategies that prioritise your bottom line.

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PAID MEDIA

Data-driven insight sits at the heart of every decision we make, and we leverage market-leading tools, automation and our industry experience to drive campaign performance and ROI.

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DIGITAL PR

Combining search data, creativity and channel experience, we create compelling stories that inspire and entertain, and get your brand the coverage and authority it deserves.

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SOCIAL MEDIA

Our audience-first approach to social media looks beyond likes and shares, we develop conversion-focused campaigns that earn attention, entertain, and spark conversation.

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ANALYTICS

Using our deep understanding of consumer behaviour and cross-channel strategy, we unlock the true potential of your performance marketing through data engineering and user profiling.

Ready to scale your health brand?

You are just a few details away from speaking to our award-winning team.

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