Our organic search team executed an organic search strategy that increased organic sessions by an impressive 52.1% and increased the number of page one keyword rankings by 111%
Direct Cosmetics is a leading online retailer that has been selling quality brand fragrances, cosmetics and skincare products for over 30 years. The brand prides itself on its unique selling point of providing top brands at discounted prices.
Direct Cosmetics approached Click Consult with the objective of increasing their online search visibility and overall rankings for a select number of keywords. During initial research, it became clear that the Direct Cosmetic’s website would need to increase in authority and would also require on-page optimisation to help improve its online performance.
Utilising this insight, our team developed a technical on-page strategy to resolve site issues and also created a content marketing strategy that aimed to boost site authority and showcase the Direct Cosmetic’s brand to their audience.
The organic search (SEO) strategy delivered some fantastic results, including: