What a few weeks we’ve had. Last night we picked up our third award in as many weeks for our campaign with Liverpool ONE at the Northern Marketing Awards 2019
Hot on the heels of our success at the at the Digital Impact Awards and at the Northern eCommerce Awards where we picked up two prizes for our campaign we were again in the winner’s circle last night.
The Northern Marketing Awards 2019 are some of the most hotly contested in the industry and we were delighted to be crowned winners in the Best Retail (On and Off-Line) Campaign category for our work which welcomed record numbers to Liverpool ONE.
(Sophie Campbell and Chloie Brandrick accept the award for our work with Liverpool ONE)
Speaking about the award win CEO at Click Consult, Matt Bullas said: “These awards are a testament to all that is good in the North of England and we were once again delighted to winners at the event.
“There is some fierce competition in our industry, with ground breaking campaigns being produced daily so it is a real honour to win for the fourth consecutive year.
“Our client, Liverpool ONE is a pleasure to work with and their passion to be at the pinnacle of the industry drives us to produce the best possible results, something that this campaign proves.”
Unlike many brands that operate online, Liverpool ONE had a unique brief. They wanted us to generate as much actual footfall to the shopping district by improving the ‘digital footfall’ of the site through SEO and Inbound Marketing.
Some of the key results from the campaign were as follows:
- 80% increase in rankings for priority keywords
- 82% increase in Clicks and Bookings via Email
- All eight email goals reflect huge YoY gains
- Domain Authority (DA) up from 50 to 53
- Traffic up MoM 23% and YoY 29%
Next week we are heading to the Drum Agency Business Awards in London where we are shortlisted for four agency awards so fingers crossed that we report back with yet another win!
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