Organic Search (SEO) What is canonicalisation? By Chloie Brandrick - August 17th 2017 It's a complicated-sounding word that serves a very useful function in making sure both visitors and search engines see the...
Archive A day in the life of Anna Dunbar, Head of Business Development By Chloie Brandrick - July 26th 2017 What will our Head of Business Development Anna miss about Click while she's on maternity leave? Describe your role as Head...
Benchmark Conferences Organic Search (SEO) Why we’re going to stop teaching SEO By David Edmundson-Bird - July 14th 2017 David Edmundson-Bird is Principal Lecturer in Digital Marketing & Enterprise at Manchester Metropolitan University, where he runs a number of...
Social Media What you need to know about recent changes to LinkedIn By Chloie Brandrick - July 13th 2017 If you’re a LinkedIn user, you‘ll more than likely have noticed some pretty drastic changes to the desktop interface. Love...
Social Media Business benefits of social media live streaming By Scott Rumsey - June 7th 2017 As we’re sure you know by now, social media forms the core of nearly all marketing strategies. The role in...
Archive A day in the life of Tom Bodington, Delivery Executive By Chloie Brandrick - May 31st 2017 Tom Bodington on how Shin Ramyun noodles and punk rock keep him going as he makes sure our projects are...
Analytics Organic Search (SEO) Custom goals in Google Analytics – how and why you should use them By John Warner - May 12th 2017 While it’s relatively easy to track actions such as purchases, there are some useful to know consumer interactions with your...
Organic Search (SEO) International SEO strategy: country vs language targeting By Scott Rumsey - May 8th 2017 European Commission President Jean-Claude Juncker raised some eyebrows recently when he announced in English, that he would be giving his State of the...
Inbound Marketing 6 of the Best B2B Guerrilla Marketing Campaigns By Chloie Brandrick - April 4th 2017 Guerrilla marketing is about using low-cost, unconventional marketing tactics to create a unique, memorable and shareable impact on an audience, and...
Paid Search (PPC) Digital assistants and PPC – what does the future hold? By John Warner - March 15th 2017 There’s a lot of attention being paid, at the moment, to responses given by various digital assistants in answer to...
Content Marketing & Digital PR Organic Search (SEO) Paid Search (PPC) Paid, owned or earned media, where should you spend your money? By John Warner - March 9th 2017 While each facet of marketing, paid owned and earned, has its own benefits, is there one – or a combination...
Analytics Organic Search (SEO) Google Analytics spam – getting a clean view By Chris Rowlands - February 2nd 2017 In Part 1 of our 'Tackling GA spam' series, we examined the hot topic of language spam, what it is,...
Organic Search (SEO) Social Media The evolution of influencer marketing By Scott Rumsey - December 21st 2016 As we’re sure you have heard, two of the most significant developments in the last 18 months have been the...
Organic Search (SEO) Best practices for reputation management By Scott Rumsey - December 15th 2016 Businesses across the UK and indeed around the world are constantly vying for a larger share of their market. They...