Paid Search (PPC) PPC advertising: reaching your target market through geographic targeting By Agnes Gisynska - July 28th 2014 Using AdWords offers many benefits for businesses; it equips users with multiple options to help them to reach their target...
Industry News Paid Search (PPC) Google Ads increase brand awareness by 6.6% By Ben King - July 1st 2014 A recently published study by Google and Ipsos MediaCT has helped to shed light on the [digital] age old question:...
Paid Search (PPC) 3 effective ways to drive additional revenue with PPC in the January sales By admin - January 13th 2014 Some of the best ways to drive additional revenue in the January sales is to ensure that your sales are...
Paid Search (PPC) 3 Reasons You Should Be Bidding On Your Own Brand Keywords: PPC Strategy Tips By Alan Reeves - December 17th 2013 A common discussion we have with our clients is whether they should bid on their own brand keywords, or on...