Benchmark Studios 07.09.23

With over 15 years' experience in all things digital marketing, Alan is a self-professed lover of data and analytics. From his origins in paid media (PPC) to honing his skills in organic search (SEO), his passion for the field enables him to create, implement and measure hundreds of extremely successful digital strategies; with logic always at the heart of what he executes.

With a passion for writing since childhood, Sian has spent her entire life crafting creative written pieces of both a fictional and non-fictional nature. Combining her imaginative way with words, and university-garnered knowledge on human behaviour, Sian has been using her talent to create high-quality content for a multitude of successful marketing campaigns for the last half-decade. Sian is highly skilled at creating high quality content primed for both organic search and social media, and has produced captivating ad copy that has been used in several highly successful paid media campaigns. Using her expertise, Sian is able to manage projects and campaigns that not only deliver results, but also drive brand awareness and growth.

Lara is a skilled and dynamic social media expert, with a passion for creativity & innovation in the social sphere. With over 4 years experience in social media marketing, Lara has a track record of developing and executing successful social media strategies across Instagram, TikTok, Facebook and more! Her highly successful campaigns, and unique approach to organic marketing has helped several brands grow their presence online, and has acquired meaningful audience engagement - including authentic, organic, interactions from key industry influencers. Combining her strategic mindset and creative ability, Lara is committed to helping brands thrive in the digital landscape.

Although Immy is fairly new to the digital marketing world, with just under 3 years of experience she’s showing great promise in the field. She demonstrates great aptitude in content creation and is the lead editor of Benchmark: Search & Digital Magazine. Immy has a penchant for organising events, and her Master’s degree in Exhibition Studies has certainly lent itself well to this. Her undergraduate degree in Photography means she tackles everything with a blend of creativity and technical knowledge.

Nick started his online career in 1998, giving his first SEO seminar two years later in Brighton. After moving to Moscow, he became an expert on Russian search, working with gaming clients across CIS markets. During this time he was involved in the Russian start-up community, working with Yandex, RF parliament members and the US State Department.
Since his return to the UK, Nick has held head of department roles at Arena Media, part of the Havas Media Group and within the Dentsu Aegis network. He is particularly interested in data analysis, cross-channel/device opportunities and strategic planning.