Organic Search (SEO) Paid Search (PPC) Thinking about thinking – can metacognition help us develop better marketing strategies? By John Warner - May 24th 2018 As has lately been the case, this blog is being written because it’s a question I wanted an answer to,...
Paid Search (PPC) How to create a campaign in Bing Ads By John Warner - April 26th 2018 While Google gets the majority of the coverage (and most of the spend), Bing is by no means letting up...
Click News Paid Search (PPC) PPC: The tools that make our team unique By Chloie Brandrick - April 10th 2018 Getting an ad for your products and services in front of people just at the time they're searching for what...
Paid Search (PPC) Creating your data feed for Google Merchant Center By John Warner - March 16th 2018 It takes time and effort, but a properly managed data feed is a must for online retailers – by the...
Paid Search (PPC) Walkthrough: Getting started with Google Adwords By Scott Rumsey - November 22nd 2017 One of the things that we are often asked to produce by our clients is a series of step-by-step guides...
Paid Search (PPC) Fine tuning your PPC By Scott Rumsey - October 25th 2017 Search engine marketing (SEM) is fast becoming one of the most important considerations for businesses as they try to break...
Click News Industry News Organic Search (SEO) Paid Search (PPC) Which search marketing superhero are you? By John Warner - September 7th 2017 In preparation for the upcoming third annual Benchmark Search Conference, Click Consult is giving you the chance to find out...
Paid Search (PPC) The pros and cons of paid search (PPC) platforms By John Warner - August 31st 2017 There are a lot of places, these days, to spend your PPC budget and it can be difficult to know...
Paid Search (PPC) What Is Market Segmentation? A Guide To Target Audience Segments By Scott Rumsey - April 10th 2017 For a marketing exercise to work, brands must have three things, a product to sell, an audience to sell to...
Paid Search (PPC) Digital assistants and PPC – what does the future hold? By John Warner - March 15th 2017 There’s a lot of attention being paid, at the moment, to responses given by various digital assistants in answer to...
Content Marketing & Digital PR Organic Search (SEO) Paid Search (PPC) Paid, owned or earned media, where should you spend your money? By John Warner - March 9th 2017 While each facet of marketing, paid owned and earned, has its own benefits, is there one – or a combination...
Paid Search (PPC) Remarketing 101 – Implementing an effective strategy By Scott Rumsey - December 8th 2016 There is a famous saying that: “you can lead a horse to water, but you can’t make it drink.” In...
Click News Content Marketing & Digital PR Industry News Organic Search (SEO) Paid Search (PPC) Click Consult makes it five ‘recommended services’ from the RAR By John Warner - November 25th 2016 Continuing a fantastically successful year, Click Consult have added Content Marketing and Content Strategy/Creation to their (client review based) RAR...
Content Marketing & Digital PR Organic Search (SEO) Paid Search (PPC) Social Media Marketing lessons from Donald Trump By Scott Rumsey - November 24th 2016 “We will make America strong again. We will make America proud again. We will make America safe again. And we...
Industry News Paid Search (PPC) The future’s bright, the future’s… green? The results are in on Google’s ad label colour change By John Warner - June 30th 2016 Two months on from the change to green ad labels as an experiment, Google announced this week that a permanent...