Insights - Organic Search (SEO)

The Benefits of Digital PR

When it comes to growing a business online there are multiple things that you can do to bring success, but...

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What is canonicalisation blog

What is canonicalisation?

It's a complicated-sounding word that serves a very useful function in making sure both visitors and search engines see the...

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MMU Benchmark Conference 2017 blog

Why we’re going to stop teaching SEO

David Edmundson-Bird is Principal Lecturer in Digital Marketing & Enterprise at Manchester Metropolitan University, where he runs a number of...

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Custom goals in Google Analytics – how and why you should use them

While it’s relatively easy to track actions such as purchases, there are some useful to know consumer interactions with your...

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International SEO strategy: country vs language targeting

European Commission President Jean-Claude Juncker raised some eyebrows recently when he announced in English, that he would be giving his State of the...

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Paid, owned or earned media, where should you spend your money?

While each facet of marketing, paid owned and earned, has its own benefits, is there one – or a combination...

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Google Analytics spam – getting a clean view

In Part 1 of our 'Tackling GA spam' series, we examined the hot topic of language spam, what it is,...

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The evolution of influencer marketing  

As we’re sure you have heard, two of the most significant developments in the last 18 months have been the...

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Best practices for reputation management

Businesses across the UK and indeed around the world are constantly vying for a larger share of their market. They...

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Click Consult makes it five ‘recommended services’ from the RAR

Continuing a fantastically successful year, Click Consult have added Content Marketing and Content Strategy/Creation to their (client review based) RAR...

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Q & A: Latest SEO Trends

Our Head of SEO Strategy Chris Rowlands has over nine years’ experience in SEO, he honed his strategic, technical and campaign...

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SEO and accessibility – we could, and should, be doing more

Accessibility on various devices has already entered into the ranking signals for Google, but there is nothing similar for accessibility...

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We’ve won an award for our Oxfam campaign!

High quality content assets, a holistic approach and devotion to the client brand made our work on Oxfam Unwrapped one of...

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UTM blog (1)

Adding UTM tracking to your social DNA

Though Google Analytics offers some reporting for social referral traffic, the level of detail can sometimes be too limited to...

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Updated Google Quality Rater Guidelines

Updated Google Quality Rater Guidelines

Stuart Jones, Senior Organic Search Strategist at Click Consult, reviews Google's recent updates to its Quality Rater Guidelines and summarises...

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