Click News A day in the life of Steph Walker, Content Executive By Chloie Brandrick - February 24th 2016 This month we drop in on Steph Walker from our Content Team to talk about wordsmithery, shenanigans and Game of...
Paid Search (PPC) Writing effective ad copy By John Warner - January 22nd 2016 As we’ve been dealing with PPC ads in the blog lately, we’ve received a number of questions regarding the theory...
Paid Search (PPC) 5 ways to avoid eCommerce failure By John Warner - January 18th 2016 Although eCommerce is a vital part of business in the modern online world, there are a few things you need...
Analytics Paid Search (PPC) Best practices for: AdWords By John Warner - January 15th 2016 The manner in which Google determines the position of paid advertisements is sometimes tough to grasp, so here we’ll discuss...
Organic Search (SEO) How To Recover From Penguin Penalty – Frequently Asked Questions By Andrew Smith - December 30th 2015
Analytics Organic Search (SEO) What is data-driven SEO? By John Warner - December 14th 2015 The term 'data-driven' is one you will see appearing with increasing regularity in all areas of marketing, and one which...
Content Marketing & Digital PR Social Media Best practices for sharing on social media – Part 2 By Chloie Brandrick - December 4th 2015 Social sharing is one of the most powerful ways of increasing the reach of your content. Here's Part 2 in...
Organic Search (SEO) A guide to hiring an SEO agency By Chloie Brandrick - December 2nd 2015 When your search marketing needs outgrow your in-house skill-set or capacity, engaging an agency can be a cost effective and flexible...
Organic Search (SEO) Blogging 101 By John Warner - November 26th 2015 After listening to our readership, the 101 blog series will start to tackle introductions to important aspects of search marketing...
Paid Search (PPC) 5 things about Bing Shopping By Chloie Brandrick - November 9th 2015 Bing Shopping Campaigns have been running in the US for some time and are now available to UK advertisers Online...
Organic Search (SEO) What’s Google’s policy on duplicate content? By John Warner - October 15th 2015 Updated July 2024 Duplicate content is a term used to describe content that appears exactly the same across different URLs...
Social Media Twitter News (Twews?) By John Warner - October 6th 2015 It's been a busy couple of weeks insofar as Twitter is concerned, but we've not had the time to address...
Social Media Wish you were here – how social proof & UGC are driving the travel industry By Chloie Brandrick - September 9th 2015 It seems that no holiday is complete nowadays until you've posted photos, videos and reviews online to share your experience...
Social Media 5 amazing things you didn’t know you could do on Twitter By Chloie Brandrick - August 6th 2015 While we wait to see how its roll-out of 'click to buy' buttons pans out, here's some interesting stuff you...