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5 ways to embrace user-generated content (UGC)

Building an authentic dialogue, showing you know - and appreciate - that customer advocates love your brand, and motivating them...

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How to: use “id”s with your header tags to link to sub-sections

If you’re writing in-depth articles or how-to blogs, it’s sometimes a good idea to give readers a way to skip...

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This week in search marketing [13/08/18]

This week in search looks at Google harvesting data, new security features in Google Ads and more... Monday Google harvest...

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This month in social media (July)

Video seems to be the main focus point for July, with Facebook adding functions to their groups and the introduction...

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this week in search marketing

This week in search marketing [23/07/18]

This week in search looks at 'speakable' schema markup, Facebook's financial fortunes, the move to HTTPS and more... Thursday Google...

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Click Consult: 15 years of search marketing excellence!

Summer 2018 sees us celebrate an incredible 15 years of Click Consult - and what a journey it's been... We’ve...

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This week in search marketing (02/07/2018)

The best thing about our industry is that it is constantly evolving. The developments that brands and businesses make, the...

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This month in social media (June)

June has been a big month for Facebook in particular, with the platform testing out a variety of new features...

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3 ways social media can boost organic traffic

While Google maintains 'social signals' don't directly impact on rankings, it's one of the best methods for boosting organic referral...

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Thinking about thinking – can metacognition help us develop better marketing strategies?

As has lately been the case, this blog is being written because it’s a question I wanted an answer to,...

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Building search-friendly JavaScript websites – what we learned from Google’s I/O 2018 presentation

At this year's Google I/O (the search engine's annual developer conference) Tom Greenaway and John Mueller decided to shine some...

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Walkthrough: Using Google Trends

Everybody knows that great, relevant, well-timed content is key to a content marketing and SEO success. Google Trends is a...

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How to create a campaign in Bing Ads

While Google gets the majority of the coverage (and most of the spend), Bing is by no means letting up...

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This-month-in-social-feb 2018

This month in social media (April)

April has been a busy month in social media, particularly for the photo & video focused channels such as Instagram,...

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