Insights - Paid Search (PPC)

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Search and digital marketing trends for 2022 infographic

To accompany our in-depth 2022 trends report, our fantastic designer Chloe Ridgway has compacted some of the most important things...

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This Month in Search [December 2021]

Keeping (mostly) up to date with the rapidly changing world of search and digital marketing so you don't have to....

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Ultimate Guide to Digital Marketing for the Holiday Season (2021)

In this guide, we hope to offer you one or two tips in each area that you may not have...

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Christmas comes early – best practices for seasonal paid media

The last two years have been like nothing the industry has ever experienced. The lockdowns enforced by the global pandemic...

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Digital Marketing News in September 2021

This month in search marketing: October 2021

The latest search and digital marketing news brought to you by Click Consult... Wednesday, 13th October Job post errors may...

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Digital Marketing News in September 2021

This month in search marketing: September 2021

The latest search and digital marketing news brought to you by Click Consult... Thursday, 23rd September We licensed it! In...

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Knowledge Base – Getting to grips with Ad formats

We all know the significance that paid search PPC has had on businesses looking to boost the performance of their...

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The Ultimate Guide to Google Shopping 2021

Over the last few years the way that consumer habits have changed has evolved faster than the 200 years prior....

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Guide To Google Privacy Sandbox

Google, as we all know, holds the keys to search marketing success for many businesses. Brands across the globe must...

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Youniversity – how federated learning will change search

Potentially revolutionary, definitely an antitrust lawsuit waiting to happen, federated learning is Google’s machine learning answer to the personalised internet...

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5 ‘Starting Steps’ to Facebook Advertising

When it come to search and digital marketing, one of the most commonly asked questions is around the topic of...

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Tackling the problem of measuring digital marketing effectiveness

For an industry that perpetually preaches about breaking down silos, digital tends to neglect the same holistic approach to measuring...

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Maximising ad relevance with user information

Facebook; the well-known social media platform is used by almost 2.5 billion people in the world, of which almost 5...

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Google Ads – Get Holiday Ready during the Covid-19 crisis 

Every so often though something comes out of the blue, dominates the conversation and means that companies have to be...

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Digital Marketing News in September 2021

This Month in Search Marketing [September 2020]

It's September. Already. September. Here's some search news... Friday 18/09/2020 Local Trust Pack Search Engine Land features a write up...

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