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What areas could your analysis cover?
Depending on your current campaigns, your pay per click (PPC) review could include, but is not limited to, the following areas:
|Search campaign structure review: paid search campaigns, ad groups, shopping campaigns and keyword match types||Ads and relevancy review: desktop and mobile ads, landing pages and the use of ad extensions|
|Performance analysis: cost per click (CPC), click through rate (CTR), cost per acquisition (CPA), revenue and return on investment (ROI)||Bidding and positioning review: keyword bids versus performance, ad scheduling, location bid modifiers and other bid modifiers|
|Reach analysis: keyword gaps, negative keywords and a search query review||Tracking review: conversion tracking, Google Analytics data and call or offline data|
|Growth opportunities: quick wins, short term opportunities, long term strategy and ongoing optimisation|
All of our conclusions will be compiled into a comprehensive document, together with bespoke strategy recommendations for your online success.
Why request your paid search (PPC) analysis from the UK’s Digital Agency of the Year?
When Click Consult reviews your account, one of our certified Google Partners will perform a comprehensive analysis of your account and produce a report covering specific weaknesses with best practice resolutions and further opportunities for improvement. Our report can look into various areas of your current campaign, however if you have any specific objectives then we can tailor your account review to provide recommendations on how to achieve your set goals.
Maximising Global Visibility of Brands & SMEs Online
On average, our paid search clients achieve the following results after a three month period:
- Return on investment increased by 84%
- Revenue increased by 150%
- Cost per click reduced by 13%
- Click-through rate increased by 34%
Meet some of our paid search (PPC) team
Our paid search specialists hold a wealth of experience across multiple competitive verticals. Once we’ve clearly defined your paid search objectives, our core focus is to build a strategy that delivers your campaign targets and achieves exceptional performance for your paid search budget.
Our recent awards and accolades
Our search marketing accreditations
Our brand experience
What do our clients say about us?
The team at Click make digital marketing easy and are an extension of the marketing team. They take the time to understand our customer and our business model to enable us to achieve growth whilst improving our ROI.
Click considers our market and keep our commercial objectives at the heart of what they do. They create effective campaigns that drive results.
I have used Click for a number of years and they continue to provide excellent advice and manage our account very well. The relationship we have with Click has been a major factor in our continued revenue growth as a business over the past few years.
Great agency at the forefront of search marketing. Fantastic account management coupled with real experts working on your campaigns = a winning combination.